Focus Event

The Haus of Automotive

Konzepthaus is bringing the Haus of Automotive to Milan Design Week, creating a space for the automotive design industry to collaborate and innovate.

The Haus of Automotive at Milan Design Week

Konzepthaus is thrilled to bring the Haus of Automotive to Milan Design Week, uniting the automotive design industry under one roof. This unique space will bridge diverse brands and foster collaboration, creativity, and innovation. Throughout the week, two inspiring conferences will offer a platform for thought leaders to explore the future of design and mobility.

The week kicks off on April 7th with the CMF Conference, diving deep into the world of Color, Material, and Finish design. Attendees will engage with the latest trends shaping mobility through thought-provoking discussions and curated exhibitions, while also connecting with industry leaders. This is a unique opportunity to experience cutting-edge CMF products and gain fresh perspectives from visionaries driving design evolution.

On April 8th, the spotlight shifts to Designing the Future: The MDC in Milan, where the future of mobility design takes center stage. This day will explore the evolution of automotive UX, personalization, and craftsmanship, all while uncovering the dual soul of Italian design. Participants will connect with pioneers shaping the next generation of vehicles and witness how car culture, luxury, and innovation are redefining automotive identity.

From April 9th to 13th, the Partner Days will offer a week filled with exclusive exhibitions, engaging workshops, and innovative projects. Our Main Partner Zeekr will be present throughout the week, showcasing an exhibition on the first floor. Meanwhile, our Pop-Up Partner Lotus will bring an innovative display for a two-day experience, offering a unique glimpse into their latest work. Don’t miss the chance to explore both of these exciting presentations during this special week.

Continue reading...
 
Entry rules

On April 7th & 8th, experience two exclusive conferences, accessible only with a valid ticket.

From April 9th to 13th, enjoy the Partner Days with free entry, featuring special exhibitions and networking opportunities.

Throughout the week, explore exclusive exhibitions, participate in engaging workshops, and discover innovative projects and displays. Konzepthaus' Main Partner Zeekr will be present all week with an exhibition on the first floor. Plus, the Pop-Up Partner Lotus will offer a unique two-day display, providing an exciting glimpse into their latest innovations.

Continue reading...

Read Fuorisalone.it recommendations  



Program

0/4 Monday
1/4 Tuesday
2/4 Wednesday
3/4 Thursday
4/4 Friday
5/4 Saturday
6/4 Sunday
7/4 Monday
09:00 - 23:59
Exhibition - Outdoor: Zeekr | Lotus | Phiaro | Smit & Zoon
10:00 - 18:00
Conference - Join Konzepthaus for the exclusive CMF conference in collaboration with Donna-e-Mobile.
Booking required
Link →
18:30 - 21:30
Party / cocktail - Happy Hour | Connect, exchange ideas, and build valuable relationships.
Booking required
Link →
8/4 Tuesday
09:00 - 23:59
Exhibition - Outdoor: Zeekr | Lotus | Phiaro | Smit & Zoon
10:00 - 18:00
Conference - Designing the Future - the Mobility Design Conference in Milan
Booking required
Link →
18:30 - 21:30
Party / cocktail - Happy Hour | Connect, exchange ideas, and build valuable relationships.
Booking required
Link →
9/4 Wednesday
09:00 - 21:30
Exhibition - Zeekr |Top Floor
09:00 - 23:59
Exhibition - Outdoor: Zeekr | Lotus | Phiaro | Smit & Zoon
11:30 - 13:30
Press preview - Lotus Press Event
Only by invitation
14:00 - 20:00
Exhibition - Lotus | Ground Floor
14:00 - 15:00
Presentation - Lotus Public Talk
10/4 Thursday
09:00 - 21:30
Exhibition - Zeekr | Top Floor
09:00 - 23:59
Exhibition - Outdoor: Zeekr | Lotus | Phiaro | Smit & Zoon
10:00 - 19:30
Exhibition - Lotus | Ground Floor
11/4 Friday
09:00 - 21:30
Exhibition - Zeekr | Top & Ground Floor
09:00 - 23:59
Exhibition - Outdoor: Zeekr | Lotus | Phiaro | Smit & Zoon
10:30 - 18:00
Exhibition - Lotus Lounge Exhibition | Restaurant Area
18:30 - 21:30
Reserved party - Lotus | The Drivers Lounge
Only by invitation
12/4 Saturday
09:00 - 23:59
Exhibition - Outdoor: Zeekr | Lotus | Phiaro | Smit & Zoon
10:30 - 18:00
Exhibition - Zeekr | Top & Ground Floor
10:30 - 18:00
Exhibition - Lotus Lounge | Restaurant Area
18:30 - 21:30
Party / cocktail - Lotus | The Drivers Lounge
Pre-registration required
13/4 Sunday
09:00 - 14:00
Exhibition - Zeekr | Top & Ground Floor
10:30 - 23:59
Exhibition - Outdoor: Zeekr | Lotus | Phiaro | Smit & Zoon
10:30 - 18:00
Exhibition - Lotus Lounge | Restaurant Area
18:30 - 21:30
Party / cocktail - Lotus | The Drivers Lounge
Pre-registration required
14/4 Monday
15/4 Tuesday
16/4 Wednesday
17/4 Thursday
18/4 Friday
19/4 Saturday
20/4 Sunday
21/4 Monday
22/4 Tuesday
23/4 Wednesday
24/4 Thursday
25/4 Friday
26/4 Saturday
27/4 Sunday
28/4 Monday
29/4 Tuesday
30/4 Wednesday
31/4 Thursday