Brands Nike

Nike, named after the Greek goddess of victory, has become the world’s leading sports brand since its incorporation in 1972. Today, it is also the world’s largest apparel company, with an annual revenue of more than $50 billion. But Nike is not only a successful company; it is a whole design culture. The proof can be seen almost no matter where you go: a dynamic display of innovative materials, performance features, and high-impact graphics. At the company’s headquarters, just
outside Portland, Oregon, products are developed through a unique blend of scientific study, sports research, and aesthetic sensibility. Hundreds of designers there collaborate with specialists in other fields, from material engineering to biology to body mechanics – and, of course, with many of the world’s best athletes.