The 2024 edition of Fuorisalone was confirmed as the most important event of the year for the international design calendar.
The number of visitors from all over the world has consolidated Milan's role as a crucial meeting, updating and business centre for all operators in the sector, as well as for enthusiasts and students.
The Fuorisalone was an opportunity to bring issues concerning the contemporary environmental, economic and social context to the city, read through the lens of design and project culture. From big brands to the most independent initiatives, many designers and companies embraced the Materia Natura theme and focused on research in the field of sustainability, accompanying improvements in processes and production with new materials and the possibilities offered by recycling and reuse, going so far as to marry this approach to the event also with their set-ups, the interior design of spaces and often radical layout choices.
2024 Edition
The numbers show an important and selected participation: the Fuorisalone.it events guide has promoted over 1100 events online, enriched by more than 10,000 photos produced by 100 E.reporters, design students selected by the Politecnico di Milano.
Since the beginning of the year, the edition has had an audience of more than 660 thousand unique users and more than 4 million page views.
Among the most visited social channels, Instagram came first, whith an increase of 18.6 thousand followers for @fuorisalone during the days of the event and a coverage of 7.6 million users.
Users
Women
Men
Followers average data
25/44 years old
from Milan