A new Milanese home for V-ZUG.
Overlooking Piazza San Marco, in Brera, the new V-ZUG Studio Milan is the brand’s first flagship store in Italy. Designed by renowned architect and interior designer Elisa Ossino, the V-ZUG Studio invites visitors to discover an artful fusion of innovative technology and natural materials. Its poetic simplicity is achieved through the unique artworks designed by Elisa Ossino and born from the collaboration with HENRYTIMI specifically for this space.
courtesy V-ZUG
The Studio interiors balance lightness and intensity, being contemporary and timeless at the same time. Soft colours inspired by the V-ZUG silver finishing, selected materials, and home-inspired details complete the picture. «For us it was important to convey a sense of hospitality», says Gabriel Castelló Pinyon, Global Interior Art Director of V-ZUG. As the other Studios all over the world – only in the last few months V-ZUG has opened showrooms in Vienna, Berlin, Hamburg and Sydney – the space is minimal and sculptural, with sleek lines inspired by Swiss design.
courtesy V-ZUG
Far from being a standard showroom, the Studio is a place to experience the brand lifestyle, conveying a sense of hospitality and making people feel welcome, as if they were at home.