With (designer) events in Shanghai and Hong Kong this fall, and a date in New York in September, the Salone is off on a journey that will take Italian design to the corners of the globe – and a return to Milan in April with an increasingly global community.
In November, the Salone del Mobile will be in China with two events: in Shanghai, with West Bund Art & Design, to showcase Italian design products, and in Hong Kong to celebrate 25 years of SaloneSatellite. These new formats to promote the Salone’s commercial and cultural activity aim to strengthen internationalisation processes, stimulate international dialogue on living, and experiment with multidisciplinary languages and practices in the context of design culture. All these themes will once again be the protagonists at the 63rd edition of the Salone del Mobile.Milano from 8 to 13 April 2025.
The Orbit's Orbit by Matilde Cassani Studio
The Orbit’s Orbit
In Shanghai, from 8 to 10 November, Salone is partnering for the first time with West Bund Art & Design, one of Asia’s most prestigious art fairs. Here, the performative installation imagined by artist and architect Matilde Cassani, entitled The Orbit’s Orbit, will be staged. Set up in the spaces of The Orbit, an architecture designed by Heatherwick Studio, the installation features more than 50 iconic products that will give life to a concentric landscape that will come to life thanks to visitors, new performances and a series of conversations on design. The performers, walking in a single direction, will take possession of the spaces occupied by the design and transform them into an inhabited interior. It is the place, The Orbit, that suggested the intervention to Cassani, by virtue of its shape, so much so that "it implies a ritual dimension that we wanted to emphasize, using its spaces as the place of an orbiting performance, where the interaction between visitors and the environment becomes an integral part of the experience itself" - she explains.
West Bund Central, The Orbit
Maria Porro, President of Salone del Mobile.Milano, comments: “As a trade fair, an important objective for us is to support exhibiting companies in seizing new opportunities in the processes of growth, development and distribution in this region; but, at the same time, we want to strengthen our leadership of thought and vision, which, today, goes beyond the boundaries of traditional design, embracing the interaction between culture and design, architecture and art.”
Arts Pavilion West Kowloon Cultural District Hong Kong
SaloneSatellite Permanent Collection 1998-2024 Exhibition
Promoted by IDFFHK – International Design Furniture Hong Kong and Designworks Foundation in the spaces of the Arts Pavilion, in the heart of the West Kowloon cultural district, from 11 to 21 November the exhibition will be set up that showcases a selection of over one hundred projects from the permanent collection of SaloneSatellite - the now historic and established initiative that promotes the work of designers under 35, thanks to the visionary curatorship of Marva Griffin Wilshire, who has been directing it since 1998.
This is the first trip abroad for the collection, established in 2000 and which has become an important testimony to the process that has led the prototypes presented at the various editions of SaloneSatellite to enter the catalogues of the most prestigious design companies. “It is a moment of cultural exchange that underlines the fundamental role of SaloneSatellite in promoting and supporting the new protagonists of the international project and the best way to conclude a year of celebrations for its 25 years” - comments Marva Griffin Wilshire.
Salone del Mobile.Milano per Bloomingdale’s Installazione site-specific a cura di Ferruccio Laviani © Davide Colombino Salone del Mobile.Milano
Italian Design: from Classic to Contemporary
These two events come after a September that saw the Salone del Mobile travel to New York, with an installation on the sixth floor of Bloomingsdale’s. Curated by architect Ferruccio Laviani and inspired by the works of Giorgio de Chirico, Mario Ceroli and Achille Castiglioni, the installation Italian Design: from Classic to Contemporary brought 23 Made in Italy brands to the spaces of the flagship store, where the program entitled Conversations About Italian Design, curated by Annalisa Rosso, was also held.
Salone del Mobile.Milano per Bloomingdale’s Installazione site-specific a cura di Ferruccio Laviani © Davide Colombino Salone del Mobile.Milano
Tag: Salone del Mobile Design News Travel
© Fuorisalone.it — All rights reserved. — Published on 17 October 2024