Fuorisalone Digital Edition: what you need to know

Here we are, as anticipated, from Monday 12 April the Fuorisalone comes back, for the second consecutive year, in digital format during Milano Design City, presenting product previews, round tables, virtual events, webinars and much more.
The event will anticipate the appointment scheduled from 4 to 10 September, on which all Fuorisalone operators are working to confirm Milan as the capital of design, an international reference point.

The theme of the 2021 edition, supported by the main partners Hyundai and Rado, is "Forms of Living", an opportunity for discussion and debate on living needs and domestic spaces, which have become increasingly central to our lives over the past year. We will also talk about the environment and urban transformations, but also about relationships and how they are changing at this particular historical moment.

The program of talks and webinars

Among the appointments scheduled from 12 April, available on demand on Fuorisalone TV, there are two talks hosted by Il Salotto di Milano: the first one is about the changes taking place in the world of contemporary art and design, the second one is dedicated to the
showroom of the future, a transversal topic that affects all sectors, and that for furniture-design as well as for fashion, becomes central.

Not to be missed the cycle of 11 talks proposed by Strategy Innovation, the spin-off of Ca'Foscari, dedicated to the theme of domestic living declined in its various environments, from the living area to the sleeping area, through the outdoors.

Lombardini22, a leading group in the Italian architecture and engineering scenario, proposes a series of meetings dedicated to the design of the building envelope, the commercial retail space and the workspace, between functionality, customisation, flexibility and multifunctionality.

Phyd, the phygital venture of The Adecco Group, presents three appointments: a discussion with the designer Paola Navone, a meeting dedicated to the relationship between training and the labour market applied to design and a speech by Amleto Picerno Ceraso, architect and CEO of MEDAARCH, on the "New prospects offered by digital technology in the field of design and architecture". 

Teva presents a talk entitled "Teva for you. When design is at the service of healthcare," an event dedicated to design thinking applied to the pharmaceutical sector.

The highlights of Fuorisalone.it

Uptown Milano, the first smart and sustainable residential district in Italy, presents three events: "Well-being (and irony) in contemporary design. Meeting with Chiara Alessi", "New forms of living: the challenges of technological innovation and sustainability", "The presentation of the new issue of About Cities magazine".

Signature Kitchen Suite presents "Taste the Architect", the series combining architecture and food with Marco Piva, Piero Lissoni, Paola Navone, Massimo Roj and Massimiliano Locatelli.

Londonart presents The Daydreamer, the new collection of wallpapers created by Giopagani, a reinterpretation of distinctive signs in an eclectic and imaginative stylistic language.

Worth Partnership Project, a project financed by COSME, the EU's Programme for the Competitiveness of Small and Medium-sized Enterprises, unveils the 64 winners of the call that involved 147 partners from 30 European countries.

The third edition of Life in Vogue, curated by Federica Sala, is back: from 12 to 18 April six international designers are asked to virtually interpret the editorial staff of Vogue Italia.

Until 18 April, NABA promotes Design off-line, an exhibition at Scalo Lambrate dedicated to the projects of the students of the Design Area.

Memphis presents the new "Night Tales" collection, designed by Masanori Umeda, which becomes part of the Post Design collections, on the occasion of the historic group's fortieth anniversary.

Rethink! Service Design Stories returns with "Talkin' Bout A Revolution", the fifth edition of the festival that will address the themes of New European Bauhaus, Circular Economy and Circular Cities, in a virtual round table aimed at exploring the new service scenarios in the sustainable, accessible, inclusive and possible urban transition.

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Thanks to:

Main sponsor: Hyundai

Official Timekeeper: Rado

Project sponsors: Fenix, Signature Kitchen Suite, Sikkens, Teva, UpTown

Media Partners: Abitare, Archiproducts, Architonic, C41, Dezeen Award, G&G, Magazine, Haus, L’Arca, Le Grand Mag, Living, matrix4design, Yes Milano

Among the main cultural partners: Digital Innovation Days, Lombardini 22, NABA - Nuova Accademia di Belle Arti, Strategy Innovation, Università Ca Foscari Venezia e tanti altri che hanno contribuito all’attivazione di progetti e contenuti.

Companies: Affreschi&Affreschi + I Wish You, Atlas Concorde, Boero, BWT Italia, C&C, Milano, Cedit, Cristina Rubinetterie, Daytona, Diesel, Epipla, Florim, Gigacer, Giulia Valentino, Hitachi Cooling & Heating, Interexpo, Italgraniti, Kasthall, Kushim, Lodes, Londonart, Medit Italia, Memphis, Milesi, Mo.1950, Officinarkitettura, Pedrali, Phyd, Pianca&Partners, Riflessi, Saint Luis, Solferino LAB, Studioart, Tecnotelai, Visionnaire

Projects and Itineraries: Artemest, Cairo Milano Fuorisalone.it, FSC, Materially, Worth

Technical partners: Blackfish, Cromazoo, Digital to Asia, Il Salotto di Milano, Mindtable, Nest Collective, Phyd, Procne.