Sinestesia
Acerbis Presents Sinestesia, a Film by Lorenzo Gironi for the New Collection
Objects possess a life of their own — more than a mere unity of materials, every creation engenders a universe of emotions, history, and the ideas that produced it. Sinestesia, a new film by Lorenzo Gironi for Acerbis, conjures this secret life of objects with delicately rendered sensory perceptions, in which the impact of each design resonates well beyond the ostensibly static furniture before us. Sinestesia evokes the soul of Acerbis designs, revealing unexpected but visceral accords between objects and the sensations of shapes, colors, and sounds. Drawn from the Acerbis archive, each of the designs has been reimagined for the contemporary era by Creative Directors Francesco Meda and David Lopez Quincoces. In capturing the Acerbis pieces, Sinestesia presents the union of their pioneering conception, their enduring modernity, and the impact of the fresh colors, materials, and dimensions of each groundbreaking design.
Brand
Acerbis DesignDuration:
00:02:53Production year:
2020Credits:
Video Director: Lorenzo Gironi
Film / Creative Director: Mattia Orso Mangano
Art direction & design: Francesco Meda & David Lopez Quincoces
Communication consultancy: PS design consultants
Video Director: Lorenzo Gironi
Film / Creative Director: Mattia Orso Mangano
Set design: Greta Cevenini