B-Loom – La Tavola Scomposta Collection
Bitossi Home & Funky Table
Daimaru Shinsaibashi Store - Floor 3
Bitossi Home and Funky Table return for the third consecutive year to Milan Design Week with the B-LOOM project, that includes the latest products from La Tavola Scomposta. The collection develops with exuberant decorative elements from the enchanted world of the designer Paula Cademartori. The new La Tavola Scomposta products, including vases and storage, take inspiration from the tropical South American flora, the designer's motherland, reinterpreted in new flamboyant shapes. These floral patterns are combined with symbols typical of classic iconography, revisited in a way that is never conventional but always creative. Born with the intention of enriching every environment with irony and functionality, these objects are presented in a variety of shapes and colors, with a palette that ranges from hot and intense shades, like red and terracotta, to pastel shades like sage green and lilac. Every element, in terms of design and chromatic choices, stems from the idea of a “tropical luxury” that expresses itself in symmetrical decorative elements, typical of the culture of contemporary design, but at the same time preserving an extreme authenticity characteristic of the genuine beauty of uncontaminated nature. The vases are available in two versions with a thin and symmetrical body (Alta Vas and Hydria Humilis) and with a spheroidal shape (Amphora). The cup cover (Operimentum Policum), as well as the object holder (Magna Repono and Parva Repono) follow the same principle, presenting a simple base and attracting attention with the floral decorative element on the tip. The new products are presented in a lively setting created specifically for the occasion in which the new products dialogue with the wide range of tableware from La Tavola Scomposta, the Bitossi Home and the Funky Table worlds.
Location in Fuorisalone 2019:
Via Santa Marta 14, Milan — Italy
Paula Cademartori was born and grew up in Brazil, where she graduated in Industrial Design before moving to Italy in 2005. There she completed a master's degree in Fashion Accessories at Istituto Marangoni, then a managerial course at SDA Bocconi University and a first work experience at the Versace style office. Participation in the Vogue Talents competition in 2009, and Who's on Next competition in 2011, consecrated her among the new young talents of the moment, a goal that encouraged her to found the homonymous brand of accessories, which is recognizable by the iconic metal buckle applied to each creation.
Her inspirations range from art to architecture, passing through photography, creating a unique concept of elegance and femininity marked by bright colors, exclusive decorations and a deep aesthetic sensibility. In 2016 Paula has signed a partnership with Renzo Rosso, which marks her brand's entry into the OTB Group's portfolio.